Good morning! It’s rivalry week and the Lobos are rocking some new lids! Check out the uniforms that they’ll be sporting.

Get ready with this week’s hype video, you may not even need your morning coffee after this one.

What all is steeping in today’s Brew?

🏈 The time has come
🎧 Coach Gonzales on the Mountain West Podcast
​🐺 And much, much more!

📈 STOCK UP

🔼 Our State. It’s time to battle for our state. It’s time for the Rio Grande Rivalry! The Lobos are looking for their second-straight win this season and revenge for last years’ loss in Las Cruces. The all-time record belongs to New Mexico, at 73-34-5. This will be the last home game until mid-October, so come out and cheer on the Lobos! There will be lots of pre and post-game fun, so arrive early and stay late. Don’t forget to purchase this week’s gameday t-shirt at the Lobo Den Store for just $16!

🎟 Purchase tickets

🏈 Gameday central

⏰ Student timeline

🔼 Set The Stage. The stage was set by Coach Gonzales on the Mountain West Football Podcast yesterday. He talks about the matchup and how passionate he is about the Rio Grande Rivalry as an Albuquerque native. Get your morning started by listening on Apple Podcasts or Spotify.

🔼 Serve It Up. The men’s tennis team is starting the season today at the University of Arizona Invitational! The tournament will go through Sunday in Tucson, Arizona. You’ll see some new faces and some familiar ones on the court. The Lobos have produced two of the last three Player of the Year honors. New Mexico had a perfect conference season, which led to Coach Chris Russell winning Mountain West Coach of the Year. But, all of that is in the past and it’s time for another spectacular season!

🐺 ONE BIG THING

Fri-yay. Hip-Hip Hooray! It’s Cherry Friday! Head out to Albertsons Market on Eubank at 2:00pm to meet some Cumulus Radio Station talent and Lobo staff members. You may also get a free t-shirt and some other goodies!

📬 STICK WITH US

Did someone send you the Lobos Brew? Well, the first thing you should do is thank them. The next thing you should do is subscribe here and get it in your inbox every weekday morning just in time for your first cup of coffee!

📅 THE WEEK AHEAD

Friday 9/15

🎾 Women’s Tennis at ITA Bedford Cup in the Mountains

🎾 Men’s Tennis at University of Arizona Invitational

🏐 Volleyball vs. Northern Arizona (First Responders Night) @ 6:30pm | Tickets | Watch

Saturday 9/16

🎾 Women’s Tennis at ITA Bedford Cup in the Mountains

🎾 Men’s Tennis at University of Arizona Invitational

🏈 Football vs. New Mexico State (Cherry Out) @ 6:00pm | Tickets | Watch

Sunday 9/17

🎾 Women’s Tennis at ITA Bedford Cup in the Mountains

🎾 Men’s Tennis at University of Arizona Invitational

Have a great weekend, y’all!